Nofima Research Papers

Nofima's background

The Nofima Food Research Institute was established on 1 January 2008, following a political decision to merge four research institutions. We are currently one of Northern Europe's largest industry-oriented research institutions in the areas of fishery, aquaculture and food industries.

Nofima arose from a political desire to rationalize and strengthen the competitive strength of Norwegian professional communities in the area of industry-oriented research into fisheries, aquaculture and food production.

Long tradition of research

Our research activities date back as far as 1931, when “Norges Hermetikklaboratorium” (Norway’s canned food laboratory) was established. It was among the country’s first industry institutions, and was later renamed Norconserv. In the 1970s the research institutes Akvaforsk, Fiskeriforskning and Matforsk were established.

All of the four institutes made strong contributions to developments in their sectors, both domestically and internationally, until the merger in 2007/8.

From four institutes via a corporate group to a limited liability company

In the autumn of 2003 the then Ministry of Fisheries and Coastal Affairs and Ministry of Agriculture and Food took the initiative to review the research institutes in their sectors.

The following year a newly-established steering group presented a proposal on “The blue-green food alliance – coordinated efforts and new structure,” and in two white papers (2004-2005) proposals were forwarded to strengthen cooperation between marine research and agricultural research.

One of the arguments for combining “blue” and “green” research institutes was that consumers and authorities, both domestically and internationally, have the same demands toward food regardless of whether it is produced on land or at sea. Additionally, there were many of the same disciplinary challenges in agriculturally-based food production and the production of seafood, and one wanted to achieve disciplinary and market-related synergies, not least in order for the Norwegian professional communities to strengthen their international competitive capacity.

In May 2005 the government proposed the establishment of Nofima AS, and the Storting supported the proposal. Nofima was to comprise the four institutes Akvaforsk, Fiskeriforskning, Matforsk and Norconserv.

Extensive work on the various merger projects and organizational structure was planned, and on 1 January 2008 the group was operative.

In 2011 Nofima decided to simplify and rationalize the group’s corporate structure, and made the transition from corporate group to Nofima AS.

We cordially invite you to the 2st Norwegian Food Market Research Conference that will be held at the Norwegian University of Life Sciences and Quality Spa & Resort Son, November 4-5, 2015.. The conference is a joint initiative between Nofima Ås, School of Economics and Business at NMBU, UiS Business School, Tromsø University Business School. The conference, covering all aspects of the food and market continuum, will be a biyearly event rotating between Stavanger, Ås and Tromsø.

The conference will start with lunch at NMBU/Nofima Ås November 4. In the afternoon, we will take a bus to the hotel in Son where we will have a nice social evening together. We will continue the conference in Son until lunch the next day. It is a relatively short distance from the hotel to the train and bus to Oslo or Gardermoen.

We have invited two distinguish speakers from the US and Denmark, both expert on consumer behavior related to food.

Brian Wansink, Cornell

Find out more about Brian Wansink's research here.

John Thøgersen, Århus

Find out more about John Thøgersen's research here.

Our hope is that the conference, which started in Stavanger in 2013 will develop into one of Norway’s main forum for research related to food and food markets. The conference is targeted at both domestic and international scholars, researchers and practitioners, with the intention of sharing up to date research and develop interesting new research ideas from the interaction between the participants.

We invite papers within all areas of the interface between food and markets, for example sensorics, economics, psychology, consumer behavior, marketing, social anthropology and sociology, to name a few. Our goal is to broaden the participants’ perspectives of food and food markets by illustrating the many aspects of research on food markets and food consumption.

Researchers who would like to join the conference are invited to send their max 6-page papers (including cover page, references and appendix, tables and figures) electronically to before September 10, 2015. All submissions will be evaluated based on academic relevance and quality.

Notifications of acceptance will be given by the end of September.

More information will soon be published on the conference website, including information on conference venues, accommodation, conference program, conference fees, etc.

We hope to see you in Ås in November.


Håvard Hansen, Pirjo Honkanen, Aase V. Skuland, Kåre Skallerud, Daniele Asioli & Frode Alfnes (Conference Chairs)

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